Artificial Scarcity
In the marketplace of ideas, access to certain spaces are restricted and strategically controlled. Commerce and attractions open only at specific times, creating an artificial sense of scarcity and urgency—mimicking the digital world’s use of limited access, exclusive content, and timed promotions.
Spaces glow and blink as the window for engagement opens and closes, creating a sense of visual urgency. It capitalizes on the illusion of rarity to keep users engaged.
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